"Good thing they only hold the P-Cup every two years, because it's obviously a tremendous strain on the public-relations brain trust in Ponte Vedra."

In his Up and Down column, Steve Elling tries to figure out the Michael Jordan/Presidents Cup mini-drama:

The PGA Tour's handling of Michael Jordan's presence didn't get much play, but it was ham-handed, myopic and indicative of the blunders the tour has made with regard to publicity over the years. Argue if you want about whether Jordan should have been there as a "volunteer assistant," an invitee of Fred Couples, in the first place, but it's awfully hard to hide a 6-foot-6 Hall of Famer on a golf course once he shows up. The tour tried. Jordan told one print outlet that he had been asked by the tour not to conduct interviews. Yet the tour used Jordan's comments in an "exclusive" interview in Q & A posted on its website Monday. Nice double standard. The tour apparently didn't want Jordan to become a distraction and also barred him from participating in the opening ceremonies, causing complaints from players and caddies, who scribbled his old number, 23, on their hats. He represented the definition of a distraction, of course, and making him off-limits made it even more of a circus. Still, Jordan's presence gave the tour a rare chance to reach across golf's limited boundary ropes to snare a casual sports fan. The tour butchered the opportunity, then hosed the print media who spent the money to cover the event by making Jordan unavailable. Then they allowed him to participate in the closing ceremonies, where he sat on stage with the team. Good thing they only hold the P-Cup every two years, because it's obviously a tremendous strain on the public-relations brain trust in Ponte Vedra.